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ActiveCampaign Review (2025): Pricing, Pros & Cons

What is ActiveCampaign?

ActiveCampaign is a comprehensive marketing automation software that helps you reach out to your customers and prospects. It’s easy to set up, customize, send emails, and get results.

ActiveCampaign is one-stop software for email marketing, social media marketing, and customer management. The platform’s email tools are powerful enough to impact your business’s sales funnel. 

You can connect with customers through multiple channels and segment them into groups based on their preferences or purchase history in order to send personalized messages to increase conversion rates.

The ActiveCampaign platform is flexible enough to work with any business model. If you use a customer relationship management (CRM) system, it integrates seamlessly and syncs data between them.

ActiveCampaign Company Details

Jason VandeBoom: Founder & CEO ActiveCampaign

Jason VandeBoom is the founder & CEO of ActiveCampaign, a company that helps you to grow your business by using a number of marketing automation tools.

Company Name: ActiveCampaign, LLC.

Est Year: 2003

Employees: 501-1000

HQ Location: Illinois, US

ActiveCampaign Demo & Media

Top Features of ActiveCampaign

All email marketing features
Marketing automation options
Complete CRM solution
Omni-channel contact management
Email campaign templates
Landing page builder
eCommerce Business management
Ai Automation tools
Third-party app integration

Pros of ActiveCampaign

  • Comprehensive email marketing features
  • Marketing automation options
  • Create an automated email chain
  • Complete CRM solution
  • Automate contact management process
  • Drag and drop email builder
  • Ready email templates
  • Custom reports

Cons of ActiveCampaign

  • Steep learning curve
  • Pricing goes up quickly as contacts grows

ActiveCampaign Pricing

ActiveCampaign offers you four different plans to choose from. And depending on the number of contacts you have, the price will be different.

If you go for yearly billing, you get a good amount of discount.

ActiveCampaign Pricing

ActiveCampaign Review Competitor Price Comparison

Find the most cost-effective solution for your business. Check the price comparison of all the software that we listed in this category. 

Product Name

Logo

Free Plan

Min Price

Max Price

Score

Wrike

Wrike Logo for NitDit

Yes

$9.80/month

$24.80/month

91.75%

monday.com

mondaycom-logo

Yes

$8 Seat/Month

$16 Seat/Month

93%

EngageBay

EngageBay Logo

Yes

$11.99/user

$63.99/user

93.5%

HubSpot

HubSpot Logo NitDit

Yes

$45/mo

$3,200/mo

92.25%

Omnisend

Omnisend Logo

Yes

$16/Month

$59/Month

93.5%

Close CRM

Close CRM Logo

No

$25/Month

$129/Month

92%

Maple CRM

Maple CRM Logo

No

INR 600/Month

INR 7K/Month

90.25%

Sendinblue

SendinBlue logo

Yes

$25 /month

$65 /month

92.5%

Phonexa

Phonexa Logo

No Free Trial

$100/Month

Custom

92.5%

MailChimp

MailChimp Logo

Yes

$9.99/Month

$299/Month

92.5%

ActiveCampaign: Alternatives

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ActiveCampaign User Reviews

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What Kind of Support ActiveCampaign Offers?

Email Support
Tutorial Videos & Documentation
Forum & Ticket

ActiveCampaign FAQs

No data was found

Platforms Supported

Review Method

At NitDit, we go through each product in detail so that we can prove the most authentic information to our audience. We try the products, go through documentation, do research in user sentiments before adding our final recommendation. 

Affiliate Disclosure: NitDit is reader-supported. When you buy through links on our site, we may earn an affiliate commission.

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ActiveCampaign NitDit Awards

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