Semrush is an all-in-one SEO and marketing platform that offers a comprehensive solution for your business to analyze and make better decisions.
You will get access to over 40 different tools under one membership that will include a complete spectrum of tools for all different kinds of analysis.
While you can keep a track of your own website to sustain and improve your ranking, you can do a detailed analysis of your competitor sites to find out their top-performing pages, keywords, and their complete backlink profile so that you can replicate similar links for your business.
Ease of Use
When it comes to ease of use and user-friendliness, Semrush comes with a simple interface. You will see all the available tools in the left section, you can choose the tool you need and start your analysis.
All the tools are clubbed under broad categories like SEO, Local SEO, Content Marketing, Advertsing etc.
Let’s have a look at some of the top tools that Semrush offers.
01. Start with Your Site Audit
Before you start analyzing your own or your competitors’ site. It is important to know if your site has any technical SEO issues. Semrush offers you a complete site audit tool that you can find under the SEO tools category.
Once the site audit is run, it will offer you reports with all the possible technical SEO issues that you need to work on. You can add your site as a project and it will keep sending you the audit reports for your project at regular intervals so that you are always updated with the health of your website.