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20 Best HubSpot Alternatives & Top Competitors

Some of the top alternatives to HubSpot that you can use for marketing automation and CRM related needs.

Popular HubSpot Alternatives

  Salesforce
  Close CRM
  Pipedrive
  ActiveCampaign
  GetResponse

Are you looking for the best HubSpot alternatives? Well, we have listed some of the top platforms like HubSpot that you can use for email marketing, marketing automation, CRM and other needs.

HubSpot has been a pioneer in inbound marketing. It is a powerful set of tools for marketers, offering email marketing, automation tools, lead generation tools, and a number of other useful tools making it one of the most comprehensive solutions when it comes to marketing.

HubSpot has helped thousands of small business owners to establish a strong presence on the Internet and conquer their competition by bringing more traffic to their websites and generating leads through content marketing.

However, not all organizations can afford HubSpot premium services. But they still need to build a strong online presence to conquer their competition and generate leads. 

HubSpot alternatives help such organizations reap the same benefits without paying hefty monthly fees. When we talk about the best alternative to HubSpot, it can be the top email marketing platforms, CRM platforms and many more in different categories of tasks that HubSpot can perform.

Below are some of the top Hubspot Alternatives that can help you get started without breaking your bank:

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List of HubSpot Alternatives

mondaycom-logo

93%

NitDit Score

monday.com

Free Version

Yes

Min Price

$8 Seat/Month

The best part about monday.com is that once you get along with all the features and tools integrated, you get to explore tons of different views for your project board. The basic and integrated view is called a Table view, or simply a Table.  You also have access to a Map view, Calendar view, and the Kanban board. The purpose...

Pros

  • All-in-one solution
  • Complete project management & CRM solution
  • Easy drag and drop project planner
  • Over 200 ready templates
  • All features for remote team
  • Offers free plan

Cons

  • Learning curve for newbies
  • Top features are limited to higher plans

EngageBay Logo

93.5%

NitDit Score

EngageBay

Free Version

Yes

Min Price

$11.99/user

With the help of EngageBay, you can easily automate various aspects of your business and set it on autopilot. From email marketing to sales, CRM has got you covered with many robust features. The best part, the interface of EngageBay is easy and intuitive compared to other CRMs and software. If you’re a beginner with little to no technical experience,...

Pros

Cons

Close CRM Logo

92%

NitDit Score

Close CRM

Free Version

No

Min Price

$25/Month

Close CRM is an all-in-one CRM software to grow the sales teams by helping turn leads into revenue. Close CRM is specifically designed by keeping in mind the requirements of the remote sales team.  Onboard the team within minutes Close CRM helps in onboarding the team within minutes by analyzing the workflow and KPIs with real-time actionable data. You can...

Pros

  • Diverts call when a sales representative is unavailable
  • Automatic emails to the prospective customers
  • Integration is easy to use
  • Nested smart views 
  • Built-in drip campaigns

Cons

  • Filtering data is hard because too many filter options
  • It does not support a mobile app
  • Insufficient space for smart views

SendinBlue logo

92.5%

NitDit Score

Sendinblue

Free Version

Yes

Min Price

$25 /month

Sendinblue is a complete email marketing platform designed and developed for all kinds of workforces worldwide but gives an upper edge to small business organizations.  It’s a complete marketing automation software that will make things easier for you. You will get everything in one place, starting from email marketing tools to CRM to manage and grow your business. All of...

Pros

  • All-in-one solution
  • Comprehensive marketing automation
  • Ready sales CRM solution
  • SMS marketing
  • Modern landing page builder
  • Real-time analytics

Cons

  • Limited integrations
  • Limited customer support in free & Lite plan
  • Multiuser access only in Premium & Enterprise plan

zoho-crm-logo

92.75%

NitDit Score

Zoho CRM

Free Version

Yes

Min Price

$14/Month

Zoho CRM has already empowered more than 250,000 businesses across the globe by helping them convert more leads, and engage with their customers in a better way which ultimately resulted in the growth of their revenue. In 2021, Zoho CRM was named the CRM Technology by Nucleus Research for providing businesses with long-term value. Zoho CRM brings vertical solutions and...

Pros

  • Filters hot leads and cold leads for better lead conversion
  • Real-time data and insights for analysis
  • Process automation
  • Automated chat bot
  • Supports plenty of plugins to make the platform more powerful
  • Easy-to-use user-interface
  • Efficient contact and task management

Cons

  • The dashboard works slow
  • Mobile version of Zoho CRM does not support all the features
  • Customization features are limited

MailChimp Logo

92.5%

NitDit Score

MailChimp

Free Version

Yes

Min Price

$9.99/Month

Email marketing is more than just sending a ton of emails to a certain amount of target audiences and waiting for them to click on the CTA button.  A proper email marketing campaign has different ingredients and steps that altogether make your campaign successful. Here are the top steps you need to follow for getting started with MailChimp.  Step 1:...

Pros

  • Offers free plan
  • Offer ready email templates
  • Easy to use template editor
  • Marketing automations
  • CRM platform to manage customer journey
  • Helpful marketing analytics

Cons

  • Price goes up quickly with added contacts
  • Free plan comes with very limited features

Constant Contact Logo

91.5%

NitDit Score

Constant Contact

Free Version

No

Min Price

$9.99/Month

As a cloud-based email marketing solution, Constant Contact is one of the easiest to implement in the business.  There are a number of references available from where users can fetch guides like the Getting started with email page to help them in setting up and using their marketing account. Creating an Email Marketing Campaign with Constant Contact Setting up an...

Pros

  • Drag and drop campaign builder
  • Over 300 ready templates
  • Marketing automation
  • Comprehensive CRM solution
  • Third-party app integrations

Cons

  • Price is on a higher side
  • Price goes up quickly with more contacts
  • CRM is expensive

salesforce Logo

92.25%

NitDit Score

Salesforce CRM

Free Version

Yes

Min Price

$25 user/month

Salesforce CRM allows you to improve your overall business and selling process with the help of its AI-powered system.  You can now automate your workflows, discover insights, make business predictions, and automate your overall internal working processes using Salesforce CRM.   The AI provided by Salesforce is called Einstein. Einstein helps you collectively organize your data and draw insights from them...

Pros

  • Automate important processes
  • Manage your sales pipeline easily
  • Manage it from any device
  • Better engagement with customers
  • Handy marketing solutions

Cons

  • Not the most cost-effective solution
  • Learning curve for newbies

ActiveCampaign Logo

92.5%

NitDit Score

ActiveCampaign

Free Version

No

Min Price

$9/Month

ActiveCampaign is one of the most popular marketing automation software. But the best part is that ActiveCampaign has a ton of different features to offer for all kinds and sizes of business organizations worldwide. You can find all these features right in your dashboard itself. Here are the major features from ActiveCampaign: Email Marketing and Email Newsletters This is one...

Pros

  • Comprehensive email marketing features
  • Marketing automation options
  • Create an automated email chain
  • Complete CRM solution
  • Automate contact management process
  • Drag and drop email builder
  • Ready email templates
  • Custom reports

Cons

  • Steep learning curve
  • Pricing goes up quickly as contacts grows

scoro-icon

91%

NitDit Score

Scoro

Free Version

No

Min Price

$26/month

Scoro is a complete solution for project and business management, especially for small and medium-sized business organizations across the globe.  This end-to-end business management solution not only gives you a single-screen control of various business processes but also streamlines your entire business process.  Users can access data in a very transparent and cross-platform manner. The software automatically takes care of...

Pros

  • Feature-rich software
  • User-friendly interface
  • Manage business from single dashboard
  • Project planning & management
  • Automated billing management
  • Team collaboration
  • Integration with popular apps

Cons

  • Learning curve for newbie users
  • Limited integrations
  • Costlier than some of the alternatives

Bitrix24 Logo

92%

NitDit Score

Bitrix24

Free Version

Yes

Min Price

$0

Bitrix24 can help a business by automating some of the core processes like sales and marketing and make it a lot easier. It is a simple and easy platform to get started. How to Use The Bitrix 24 CRM?  Bitrix 24 is one of the easiest and simplest to use customer relationship management software available out there. The process of...

Pros

  • Bitrix24 offers a completely free plan with most of the features
  • Bitrix24 also offers a mobile application version of the software for on-the-go business management.
  • The integration offers, the visual business processes, and the customization feature pretty much fulfill the requirements of their target business houses. 
  • You can also manage all your external communications through the extranet integration, and that too with minimal navigation on the CRM. 
  • Features like instant messages, user profiles, workflow management, bulk email management, activity stream intranet center, and video conferencing make the overall working a lot easier for startups and small businesses. 

Cons

  • The interface is a bit old and confusing. 
  • The free version gives a “Bitrix24” reference at the bottom of every outgoing email, which is frustrating. 
  • CRM lacks an accounting feature.

Pipedrive Logo

92.5%

NitDit Score

Pipedrive

Free Version

No

Min Price

$11 .90/Month

How Can Pipedrive Help? Pipedrive is a CRM designed by salespeople for salespeople to grow their businesses. Pipedrive uses a signature pipeline sales approach to increase sales. Pipedrive is easy to use and can be learned within a minute. All that you need to do is name the pipeline stages depending upon the sales process, fill up the deals and...

Pros

  • Easy to use interface
  • Improves critical sales procedures
  • Process automation
  • Team management
  • Email campaigns and communications
  • Perfect API for extracting meaningful data
  • Organizes all the sales activities
  • Readily monitors each transaction and account

Cons

  • Maintaining email on the mobile app is challenging
  • Tracking ability of pending activities is poor
  • Few of the supported integrations are not up to the mark

GetResponse logo
92%

NitDit Score

GetResponse

Free Version

No

Min Price

$12.30/month

GetReponse is a powerful email marketing & automation platform for small businesses that provides you with a free trial, and no credit card information is required until you upgrade to the paid plan. 

It includes drag-and-drop templates, templates from top designers, A/B testing facility, autoresponder, and automated drip campaigns.

This HubSpot alternative is easy to use and yet powerful enough to allow you to analyze your email campaigns. 

GetReponse comes with a powerful website builder, so you don't have to go to another platform to create your site. This all-in-one solution will help you to create your website or landing page and grow it with the top marketing tools it offers. You can create multi-step landing pages and a wide range of marketing automation templates for each stage of the buyer's journey using dynamic content.

  • Email marketing tools
  • Website builder with your own domain
  • Landing page builder, ready templates
  • Marketing automation tools
  • Powerful A/B testing tools
  • Sales automation and revenue growth tools
93%

NitDit Score

Encharge.io

Free Version

No

Min Price

$49/month

Encharge.io is a complete marketing automation tool that helps you create landing pages, emails, and follow-ups. 

It allows you to send email drip campaigns, nurture leads, and convert them into customers easily. It also includes a sales funnel builder feature that lets you build unlimited funnels.

  • Create automated emails
  • Sales Funnel builder
  • Retain customers easily
Keap Logo
94%

NitDit Score

Keap

Free Version

Min Price

$59/month

Keap is a well-known name among the HubSpot alternatives. It allows you to create landing pages, build opt-in forms, and follow up emails quickly using the drag-and-drop editor. 

With over 20 years of experience, Keap is one fo the most comprehensive CRM and marketing automation platforms. It offers you complete solution when it comes email marketing, managing customers, managing sales and marketing related tasks.

  • Drag and drop email builder
  • CRM and marketing automation
  • Reporting & complete analytics
Ontraport Logo
91.5%

NitDit Score

Ontraport

Free Version

Min Price

$79/month

Ontraport is another popular marketing automation platform for small businesses. It provides you with a comprehensive CRM, email marketing, and lead nurturing platform to manage your contacts in a single place. 

The tool allows you to segment your lists by location and contact history easily.

The drag-and-drop interface of the tool makes it very easy to design professional landing pages and automate everything from emails to collecting payments. You can create automated email sequences and even make online payments using the tool.

  • Drag and drop website builder
  • Sales & CRM software
  • Task automation
  • Email & SMS marketing
Drip Logo
92.5%

NitDit Score

Drip

Free Version

Min Price

$19/month

Drip is a marketing automation platform, also called an eCommerce revenue engine, helps you launch, run, and grow your eCommerce business. It provides you with a 14-day free trial so that you can test out all features before starting with the paid plan.

Drip has been used by a number of different brands across the globe. It allows you to create custom automated workflows for your customers by segmenting contacts using behavioral, demographic, geographic, and purchase data.

  • Auto-responders with emails
  • Email marketing automation platform
  • Integrate with WooCommerce and Magento
92%

NitDit Score

Wishpond

Free Version

Min Price

Wishpond is known for delivering beautiful landing pages and offers powerful event tracking tools for analyzing your marketing efforts. 

It is a complete marketing automation software that will help you to grow your business with the right kind of tools that you can use on the platform. Starting from email marketing to form builder, you get a number of different marketing tools on this platform.

  • Create automated emails
  • Lead generation software
  • Review marketing campaign performances
Pardot Logo
93%

NitDit Score

Pardot By Salesforce

Free Version

Min Price

Pardot is a great alternative to HubSpot if you are looking for a professional Marketing Automation tool. It comes with features such as email campaigns and landing pages to help you generate leads for your business. 

It also integrates with other tools like Salesforce, Zendesk, and Apple Mail, so that you can communicate effectively with your customers.

  • Generate leads faster
  • Marketing automation
  • Lead management
sharpspring logo
92%

NitDit Score

SharpSpring

Free Version

Min Price

$449/month

SharpSpring has been one of the most widely used HubSpot alternatives for small businesses. 

It comes with a powerful email marketing tool that allows you to create and send marketing emails quickly. The tool also offers many advanced features such as conversion tracking, drip campaigns, and more.

  • Create automated emails
  • Email marketing
  • Integrate with Google AdWords
93%

NitDit Score

Klaviyo

Free Version

Yes

Min Price

$20/month

Klaviyo offers high-end automation and flexible email marketing features to small businesses. It is readily available as a stand-alone product with additional features such as eCommerce, real-time analytics, engagement tracking, and conversion optimization. 

The tool is called a hybrid customer data and marketing platform that tracks your leads and customers with precision. This HubSpot alternative allows you to segment your database further down the funnel, across different stages of the buyer's journey.

You also get a large range of email and landing page templates, and many other tools for "insanely effective email marketing". The tool can easily be integrated with lead management systems for higher productivity.

  • Create profiles to track business data
  • Create multiple campaigns
  • Sync your contacts easily

Hope you are able to find the best HubSpot alternative on this list. We have already published a number of articles on CRM solutions, you can have a look.

FAQs About HubSpot Alternatives

Q1. What is HubSpot? HubSpot is one of the leading CRM and marketing automation platforms that you can use to grow your business and manage all your business tasks from a single dashboard.
Q2. Is HubSpot Free to Use? Yes, HubSpot offers a completely free plan that you can use for your business. If you need more features and options, they have a number of premium plans to upgrade.
Q3. What Are The Top HubSpot Alternatives? All the platforms we listed in this article are good options if you are looking for a HubSpot alternative. Platforms like ActiveCampaign, GetResponse are some of the top names.
Q4. What is the Best Free HubSpot Alternative? Most of the HubSpot alternative platforms come with free plans with limited features. You can look at Sendinblue as they have a decent free plan.

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WASK

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mondaycom-logo

monday.com

93 % (NitDit Score)

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Outranking

91.5 % (NitDit Score)

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HubSpot Alternatives Price Comparison

Quick price comparison with the top alternatives

monday.com
mondaycom-logo

Free Version

Yes

Min Price

$8 Seat/Month

NitDit Score

93%

EngageBay
EngageBay Logo

Free Version

Yes

Min Price

$11.99/user

NitDit Score

93.5%

Close CRM
Close CRM Logo

Free Version

No

Min Price

$25/Month

NitDit Score

92%

Sendinblue
SendinBlue logo

Free Version

Yes

Min Price

$25 /month

NitDit Score

92.5%

Zoho CRM
zoho-crm-logo

Free Version

Yes

Min Price

$14/Month

NitDit Score

92.75%

MailChimp
MailChimp Logo

Free Version

Yes

Min Price

$9.99/Month

NitDit Score

92.5%

Constant Contact
Constant Contact Logo

Free Version

No

Min Price

$9.99/Month

NitDit Score

91.5%

Salesforce CRM
salesforce Logo

Free Version

Yes

Min Price

$25 user/month

NitDit Score

92.25%

ActiveCampaign
ActiveCampaign Logo

Free Version

No

Min Price

$9/Month

NitDit Score

92.5%

Scoro
scoro-icon

Free Version

No

Min Price

$26/month

NitDit Score

91%

Bitrix24
Bitrix24 Logo

Free Version

Yes

Min Price

$0

NitDit Score

92%

Pipedrive
Pipedrive Logo

Free Version

No

Min Price

$11 .90/Month

NitDit Score

92.5%

GetResponse
GetResponse logo

Free Version

No

Min Price

$12.30/month

NitDit Score

92%
Encharge.io

Free Version

No

Min Price

$49/month

NitDit Score

93%
Keap
Keap Logo

Free Version

Min Price

$59/month

NitDit Score

94%
Ontraport
Ontraport Logo

Free Version

Min Price

$79/month

NitDit Score

91.5%
Drip
Drip Logo

Free Version

Min Price

$19/month

NitDit Score

92.5%
Wishpond

Free Version

Min Price

NitDit Score

92%
Pardot By Salesforce
Pardot Logo

Free Version

Min Price

NitDit Score

93%
SharpSpring
sharpspring logo

Free Version

Min Price

$449/month

NitDit Score

92%
Klaviyo

Free Version

Yes

Min Price

$20/month

NitDit Score

93%

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