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13 Best Social Media Management Software (Ultimate Guide)

The top social media management tools that you can use to manage all your social media accounts from one single platform.

Top 5 Social Media Software

  Missinglettr
  Crowdfire
  Hootsuite
  Buffer
  Sendible

A collection of the top social media management software that you can use to manage all your social media accounts effectively. While social media marketing is very important for every business, it is a time-consuming task. You will have to be constantly active to get the best out of the social media platforms.

However, a business has a lot of other important tasks that will need your attention. So, these social media management software will help you to manage all your social accounts from a single dashboard, they will help you to schedule your social media posts in advance so that your account is constantly active with fresh content while you are busy doing other important tasks for your business.

Let’s have a look at the top social media software in the list below.

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Top Social Media Software

Keyhole Logo

Keyhole

92%
NitDit Score
Free Version
No
Min Price
$79/Month
Keyhole is a social media management software that allows you to track brand mentions and hashtags across all major social media platforms. It also provides users with real-time analytics so you can see how their campaigns are performing. Additionally, Keyhole offers a suite of tools to help users optimize their social media presence, such as content calendars and social media listening, post scheduling, and more.
  • Comprehensive social media management dashboard
  • Detailed analytics of each social profile
  • Uncover competitor’s content strategy
  • Collaborate with your team
  • Schedule your social media posts
  • Design a perfect social media strategy
  • Track hashtags and influencers
  • Customization of reports can be improved
  • Customer support can be improved
  • No free plan is available
Crowdfire Logo

Crowdfire

91.75%
NitDit Score
Free Version
Yes
Min Price
$7.48/month

Crowdfire is another comprehensive solution when it comes to social media software. It gives you an option to create content for all social media profiles on automation. You can create hundreds of content pieces instantly.

It gives you the option to discover new content from the web so that you have a constant flow of amazing content ideas to share on your social profiles. It gives you the option to schedule your social media content in advance and a number of useful features that make Crowdfire a great option.

  • Offers free plan
  • Content curation option for source new content
  • Content scheduling option, automated suggestions
  • Manage multiple social accounts
  • Same content gets suggested to multiple users
  • Issues in fetching self-hosted content
  • Basic plans are limited
Kicksta Logo

Kicksta

93.5%
NitDit Score
Free Version
No
Min Price
$49/month
Kicksta is a powerful, AI-driven Instagram growth platform that can help you to grow your Instagram follower in a legitimate way. No fake or bot, you will get all real followers with genuine engagement. Over 10K agencies and Instagram influencers are already using the Kicksta software to grow their brand. Simple and easy software that can be very helpful in growing your overall Instagram profile.
  • Get real Instagram followers quickly
  • More engagement on your posts
  • AI-powered technology
  • Not the perfect way to get followers
  • Slightly risky for your account
Buffer-Logo-NitDit

Buffer

92.75%
NitDit Score
Free Version
Yes
Min Price
$15/month
Buffer is one of the most popular social media management tools with over 10 years in business. You can manage multiple social media accounts from this single platform and make sure that your accounts are active with fresh content all the time even if you are busy doing something else. You can schedule all your social media content in advance by using the Buffer platform. You can schedule your posts for Instagram and get notifications on your mobile when it is time to post.
  • Offers free plan
  • Easy-to-use user interface
  • Schedule posts in advance
  • Collaborate with your team
  • Engagement tool
  • Free plan is very limited
  • The scheduling tool is not as robust as competitors
agorapulse icon

AgoraPulse

92.5%
NitDit Score
Free Version
Yes
Min Price
$79/month
AgoraPulse is one of the most comprehensive social media management platforms that offers you all the features to grow your social media following as well as traffic to your business. You can use AgoraPulse to schedule all your social media posts in advance so that you can focus on your core business. You can collaborate with your team from any location. It also works as a CRM to help you create a segregate your followers and have a different approach towards different groups.
  • Easy-to-use interface
  • Team collaboration optizon
  • Post scheduling option
  • Comprehensive social inbox
  • No free version
  • Price on the higher side as compared to other options
  • No post-editing option
Circleboom Logo

Circleboom

93%
NitDit Score
Free Version
Yes
Min Price
$15.83/Month
Circleboom is a social media management tool that allows users to schedule and publish posts, track engagement, and measure performance. The platform also provides users with insights and analytics to help them better understand their audience and improve their social media strategy.
  • Forever-free tier
  • Easy to schedule and automate posts for all platforms in advance
  • In-depth Twitter insights and demographics
  • Safety with your accounts
  • Content curation and design
  • Multiple accounts management
  • RSS automation
  • Article curation
  • Extensions and integrations
  • Twitter thread scheduling
  • Fast and kind customer support
  • Forever-free tier has some limitations
Missinglettr Logo

Missinglettr

93.5%
NitDit Score
Free Version
Yes
Min Price
$19/month
Missinglettr is one of the most comprehensive social media management software with all the features that you expect to help you manage your accounts with ease. It offers you the option to schedule all your social media posts in advance for the entire month so that you can focus on other important tasks. You can create dozens of posts with a single click, curate the hottest content in your niche.
  • It offers a clean and user-friendly interface
  • Comprehensive automation features
  • Automate social post creation
  • Schedule your social posts in advance
  • Easily Curate best content for sharing
  • Support can be improved
Tailwind Logo

Tailwind

92.5%
NitDit Score
Free Version
Yes
Min Price
$9.99/month
Tailwind is a comprehensive social media management software that you can use to manage Pinterest and Instagram. It gives you all the tools and options to create highly optimized posts for these two platforms and schedule content in advance.
  • User-friendly interface
  • Automate content creation
  • Find the best timing for better engagement
  • Schedule all your posts in advance
  • Only available for Pinterest & Instagram
  • The free version comes with the limitation
SocialPilot icon

SocialPilot

91%
NitDit Score
Free Version
No
Min Price
$25.5/month
SocialPilot is a leading social media management tool that can help you to schedule all your social media posts in bulk so that you can focus on other important tasks. You can collaborate with your team and create content together from any location. It offers you detailed statistics for all your connected social media accounts so that you can make a better decision. Manage all your social media accounts from a single dashboard with SocialPilot
  • All-in-one social media software
  • Comprehensive publishing & scheduling option
  • Complete social media analytics
  • Single social media inbox
  • Team collaboration option
  • No free version
  • UI can be improved
Sprout Social Logo

Sprout Social

88.75%
NitDit Score
Free Version
No
Min Price
$99/month
Sprout Social is a leading social media management software that you can use to manage all your social media accounts from a single platform. You can use the advanced dashboard offered by Sprout Social to manage all the messages from all your social media handles from one place so that you don't miss any important messages. You can schedule and automate your social media content in advance. You get detailed analytics around all your social media marketing tasks so that you can make better decisions for your business.
  • User-friendly interface
  • Comprehensive social inbox to manage all messages
  • Easy-to-use social post scheduling option
  • Easy team collaboration option
  • Good support from the team
  • No free plan
  • Costlier as compared to competitors
HootSuite Logo

Hootsuite

91.25%
NitDit Score
Free Version
Yes
Min Price
$29*/ month
Hootsuite is a popular and widely used social media management software that you can use to manage all your social media profiles from a single dashboard. You get a completely free plan that allows you to add 3 social media profiles for one user. If you need more options, you can go for any of the paid plans. If you are managing a team or working for your clients, you can invite more members on board and collaborate so that one user can create the content and the manager can approve it to avoid any mistake.
  • Offers a free plan
  • Affordable pricing plans
  • Useful team features
  • Easy to use post scheduler
  • Manage multiple accounts in single dashboard
  • Free & basic plan is very limited
  • No image editing or content curation
  • No chat support
sendible logo

Sendible

92%
NitDit Score
Free Version
No
Min Price
$24/month
Sendible is one of the most comprehensive social media management platforms with all the important features that you will need to grow social media traffic. It supports all the leading social media platforms such as Facebook, Twitter, Instagram, LinkedIn, Pinterest, etc. You can connect your profile and start sharing content right from a single dashboard. You can create highly optimized content using Canva right inside Sendible. It gives you the option to collaborate with your team and create content together. Get detailed statistics for each social account you connect to check what is working for your business.
  • User-friendly interface
  • Quick post-editing option
  • Built-in Canva support for image design
  • Quick post scheduling option
  • Schedule directly for Instagram
  • Detailed analytics
  • No free version
  • Cost slightly on higher side
Zoho Social

Zoho Social

93.25%
NitDit Score
Free Version
Yes
Min Price
$10/Month
Zoho Social is a comprehensive social media management software with all the important features. It makes it very simple for the users to manage multiple social accounts from a single dashboard and schedule posts in advance. The software offers details analytics, custom reports to understand your followers better and plan your content accordingly. It also offers you a social inbox, social live stream management, and more.
  • Easy to use dashboard
  • Powerful social management features
  • Content curation & scheduling
  • Live stream management
  • Social inbox
  • Detailed analytics
  • Custom options for agencies
  • No content designing feature
  • Limited integrations

If you are looking to know more about the power and possibilities of social media management software, then look no further.

Here we bring you a detailed and insightful guide about everything you need to know about boosting profits with modern social media management software. 

Social Media Management: An Overview

Social media management is not a formula but a combination of a lot of sub-processes for boosting your visibility and profits on various social media platforms. 

It includes the creation, scheduling, and engagement of viewers with the right content, posted at the right time on Facebook, Instagram, Twitter, and more.

In most of the processes, an organization hires a team of individuals or a dedicated social media manager to work for the product to reach new customers online. 

From responding to customers and comments to developing and executing new social media strategies online, social media experts or social media management tools do it all. 

Social media management software is a simple-to-use tool that allows you to develop and control your strategy online. 

Why Social Media Management?

The importance of social media engagement has reached a whole new level in modern times. Gone are the days when TV commercials and radio ads ruled the marketing channels market. 

Whatever maybe your product or service, people look for almost everything online before actually buying the same service or product.

From comments on a particular post to ads running between two Instagram stories, social media management is more important today than it ever was. 

Various social media platforms like Facebook, Instagram, Twitter, and LinkedIn are now the new source of interaction between a customer and a brand. People expect a quick and detailed response to their comments and messages and real-time professional outputs. 

This is exactly where social media management walks in. It helps make your account much more interactive and helps you insightfully engage customers. 

As per the financial and business aspect, the importance of a strategized and intuitive social media management is much of a necessity than a luxury in modern times.

There are over 3.2 billion people currently using social media accounts around the world. Did you know that every 11 seconds, a new user is added to the social media users lists? 

Social media platforms have taken the front seat in the global marketing business. Some of the best social media management software and tools can simplify your branding and complete marking strategies quite easily.

Not only can you target your local and regional audience but also can easily market your product or service globally.

Social media management software allows you to kick start and streamline your social media marketing campaigns quickly and productively.   

The Major Elements of a Social Media Management Software

The journey from dab to fab on social media platforms is all about the right strategy and the implementation of the perfect social media management software.

Take a brief look at the major elements important in social media management software you can invest in without thinking twice. 

Scheduling New Posts in Advance

Posting the right content on social media platforms is as important as posting it at the right time. Social media management software understands this perfectly and allows you to schedule your content for various online platforms easily and in advance.

This allows you to be more productive and eliminates various posting and account management hassles.

The disruptions in your daily productivity are now a thing of the past as you can easily schedule your content for posting on different social media platforms like Facebook, Twitter, and LinkedIn. 

Social media management software fixes all kinds and types of posting hassles for all kinds of businesses and brands.

By allowing you to schedule your content in advance, the software allows you to target the perfect time slots for posting without a fail. 

The software empowers you to post several different posts on several different platforms easily. You can schedule your posts a few hours or days in advance.

Modern social media management software even allows you to schedule content days, weeks, and even months in advance easily. 

Some of the top users of social media management software also streamline their complete posting calendar in advance for the complete year.   

Content and Engagement Analysis

The insightful and detailed analysis of your social media posts and engagement is a crucial part when it comes to social media marketing. 

Though most of the modern, top social media platforms offer some or the other kind of monitoring tool of their own, the ones offered in social media software are much more powerful and convenient. 

These tools streamline and centralize all of your data in a detailed manner.

These data and numbers allow you to analyze a lot of different things quite easily, such as the type of audience you are engaging, the source of your traffic, the average age of your audience, and so on. You can figure out what would work for you and what would not. 

Simple to Manage Multiple Accounts

As per the state of the social media platforms and general marketing strategies present today, one of the most tricky and time-consuming jobs is to manage multiple different social media accounts at the same time. The days of Facebook’s sole authority as the only social media platform are gone. 

From TikTok to Instagram, the social media platforms available today are endless. The number of accounts you have to manage for a comprehensive and profitable online presence could easily be overwhelming for even the most experienced and powerful social media marketing managers. 

With the best social media management software available out there, users and businesses from all different niches can manage and take care of a lot of different accounts easily and quickly.

You will be empowered to post content on several different platforms in just a few clicks. No need to log in to different social media channels for posting the same content.

Not only it saves you a lot of time but also makes sure that your social media strategy remains constant and effort-free in its complete journey. 

Collaboration with Content

Particularly as a business or a brand, you have to keep your service and online marketing solution updated with the best standard and trends in the market.

The absurd and illogical content available on various social media platforms available today is endless. This is one of the top reasons why social media marketing teams incorporate a complete team of expert social media experts, sometimes located in different parts of the world. 

Social media platforms themselves don’t allow for collaboration in a direct manner.

Social media software platforms are nowadays powered by cloud-based setups that allow all social media team members to access their strategies and social media marketing plan quickly and easily. Employees from anywhere in the world can work together collaboratively. 

Will Social Media Management Software Help Your Business?

Social media management software is designed and developed to make online marketing easier for all kinds of service and product providers across the globe. The central idea of true social media management software is to boost your profits and engagement. 

The software is packed with a ton of intuitive features and services that allow you to boost your market presence and marketing efforts quickly and easily. Here are a few major benefits of powerful social media management software that you should know right now:

1. Understand Your Audience Easily: One of the top takeaways of powerful online social media management software is that it helps in providing you with high-end, insightful analytics in a very detailed and intuitive manner. You can get data on who exactly is following your posts and where is your traffic sourcing from. Some of the top social media management software offers you detailed segmentation of the analytics as well. 

2. Save Time: A core advantage of powerful social media management software is that it saves a lot of time for all kinds of business organizations. From advance posting to one-click multi-platform posting, modern social media software streamlines and boosts up the speed for various processes. 

3. Building Reputation: Online reputation is important more than anything else. With complete online social media management software, you can reply to comments and messages on all different platforms in a centralized and quick manner. 

Conclusion

These insights into social media marketing software can kick start your move towards boosting your business online. Opting for such software might reduce half of your burden in marketing your product or your ideas online.

With proper knowledge in social media marketing and some efficient strategies, you can reap more benefits than ever. If you have any other queries or suggestions in mind about social media marketing software, do let us know in the comments! 

FAQs About Social Media Software

Q1. What is a Social Media Management Software? A Social Media Management Software manages social media accounts and schedules social media to keep the accounts active with fresh content.
Q2. How can Social Media Management Software Can Help A Business? A quality Social Media Management Software will help you schedule your social media content in advance to have plenty of time to focus on other important tasks for your business. They will also provide you detailed statistics for your social media accounts so that you can make a better-informed decision.
Q3. Are Social Media Management Software Free to Use? Most of the Social Media Management Software comes in a freemium model that offers a free plan with limited features and paid plans.
Q4. How Many Social Accounts Can I Manage? It depends on the plan you select. The numbers are different for different software.
Q5. Can I Use These Software on Mobile? Yes, all the quality Social Media Software offers mobile apps for iOS and Android.

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Best Social Media Software Price Comparison

Quick price comparison of all the products in this list.

Product NameFeatured ImageFree PlanMin PriceMx PriceNitDit Score
Keyhole
Keyhole Logo
No$79/Month$159/Month92
Crowdfire
Crowdfire Logo
Yes$7.48/month$74.98/month91.75
Kicksta
Kicksta Logo
No$49/month$99/month93.5
Buffer
Buffer-Logo-NitDit
Yes$15/month$99/month92.75
AgoraPulse
agorapulse icon
Yes$79/month$339/month92.5
Circleboom
Circleboom Logo
Yes$15.83/Month$149.99/Month93
Missinglettr
Missinglettr Logo
Yes$19/month$59/month93.5
Tailwind
Tailwind Logo
Yes$9.99/month$39.99/month92.5
SocialPilot
SocialPilot icon
No$25.5/month$85/month91
Sprout Social
Sprout Social Logo
No $99/month$249/month88.75
Hootsuite
HootSuite Logo
Yes$29*/ month$599**/month91.25
Sendible
sendible logo
No$24/month$254/month92
Zoho Social
Zoho Social
Yes$10/Month$200/Month93.25

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